Golden Star Ferries

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Since January 2019, Golden Star Ferries, one of the leading Greek ferry lines, has deployed in cooperation with Intelligent Media an advertising digital signage network in the 5 passenger ferries of its fleet. Intelligent Media is responsible for managing the network in terms of content and technical support and has the exclusive advertising sales rights for the network.

The Golden Star Ferries fleet covers routes in Cyclades.The Golden Star Ferries vessels carry 1.2 million passengers on an annual basis, thus offering exceptional advertising opportunities to a captive audience that is on route to vacation and ready to consume.

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The digital signage network features 23 digital signage monitors with a diagonal of 43", installed in portrait format. The monitors are installed in public spaces of the ferries. The installation sites are carefully selected in order to offer high visibility and passenger counts. Examples are bars, restaurants and sitting areas where the majority of the passengers spend their travelling time.

Content display is done with the use of an advanced digital signage platfrom that allows for content change at any time, depending on parameters such as date, travel destination, etc. The software allows for the alternating display of content in different languages, thus providing targeting opportunities for foreign travellers.

The displayed content features third-party ads, content provided by Golden Star Ferries, infotainment material, plus live content such as weather forecast per destination and a world clock.

Digital signage advertising options

Interested advertisers can take advantage of the advertising potential provided by 1.9 million passengers in a captive environment, offered by the Golden Star Ferries digital signage network. Advertising options are as follows:

Advertising spot

  • Duration: up to 20 sec
  • Frequency: Every 6 to 7 minutes
  • Maximum number of advertisers: 15
  • Exclusivity per product/service category: Upon request
  • Technical specs: Video resolution 1080x1920 pixels (portrait format), video format .mp4 with H.264 encoding
  • Options: Advertising spot display is offered for the total number of the participating ferries, but also in selected ferries (or destinations) with adjustment of the advertising cost  In addition, cost adjustments are offered with reductions in display frequency.

Weather sponsorship

  • Duration: up to 20 sec
  • Frequency: Every 12 minutes
  • Maximum number of advertisers: 1
  • Technical specs: JPG or PNG (still image) or GIF (animated image), with resolution of 1080x480 pixels
  • Options: Weather sponsorship is offered for the total number of the participating ferries, but also in selected ferries (or destinations) with adjustment of the advertising cost

World clock sponsorship

  • Duration: up to 20 sec
  • Frequency: Every 12 minutes
  • Maximum number of advertisers: 1
  • Technical specs: JPG or PNG (still image) or GIF (animated image), with resolution of 1080x480 pixels
  • Options: Weather sponsorship is offered for the total number of the participating ferries, but also in selected ferries (or destinations) with adjustment of the advertising cost

Contact us by phone on (+30) 210.68.56.820 or via e-mail at This email address is being protected from spambots. You need JavaScript enabled to view it. in order to discuss your advertising needs.

Ambient media

Besides the digital signage network, the Golden Star Ferries vessels  offer a variety of on-board ambient media. Advertisers can take advantage of lightboxes, outdoor and indoor surfaces, escalators, elevator doors and other advertising spaces on the ferries With the use of ambient media, the advertiser can realise a permanent advertising site and implement branding activities with the use of large area stickers or other materials.

The available ambient media offer exceptionally high visibility and customer reach for the advertiser, due to the high passenger counts that dwell or pass through the selected installation sites. The majority of ambient media are offered on a full summer season basis.